What is affiliate marketing?
Affiliate marketing is a type of performance-based marketing in which a business rewards affiliates for each customer or visitor brought in by their own marketing efforts. In other words, affiliates earn a commission or other incentive when they successfully refer a customer to a business or help to drive sales for that business.
Affiliates are typically individuals or companies that promote a business’s products or services on their own website or through other channels, such as social media, email marketing, or advertising. When a customer clicks on an affiliate’s link and makes a purchase, the affiliate earns a commission based on the agreed-upon terms.
Affiliate marketing can be a beneficial strategy for both the business and the affiliate. Businesses can expand their reach by tapping into the networks of their affiliates, while affiliates can earn a passive income by promoting products and services they believe in. However, it’s important for businesses and affiliates to be transparent about their relationship and to comply with any relevant laws or regulations related to advertising and marketing.